International IRON MAN 2 poster is incredibly lame
International IRON MAN 2 poster is incredibly lame
Mar 25
I’m still not entirely sure why there needs to be more than one version of a film’s poster for different countries, but here’s the “international” Iron Man 2 poster anyway. It comes at you in a flurry of bad lighting, shoddy compositing, stock backgrounds and obviously-CGI characters dominating the proceedings, and it manages to convey absolutely nothing about the tone or narrative of the film. Who is this tin man with the gattling gun on his shoulder? Why is Don Cheadle in this movie, and why is Terrence Howard not in this movie? Why isn’t Sam Rockwell not given at least a small portion of the extensive real estate occupied by people in metal suits who also appear unsuited in the middle of the poster? And why is Gwyneth Paltrow looking at us when everyone else is moodily staring into the middle distance? Makes me wonder if I haven’t got some parsley stuck in my teeth or something.
Well the answers to most of those questions are obvious: War Machine plays a big part in this super-sequel; Terrence Howard was replaced because Paramount is run by idiots who think Don Cheadle is more recognisable or something; despite his cult following and undeniable talent Sam Rockwell is still too unknown to sell tickets; and, well, I guess the poster just wasn’t very well conceived. I particularly like (read: hate) the way Scarlett Johansson is automatically identified as the eye candy by the fact the poster-designers have managed to include her breasts and her behind in the same angle, while Gwyneth Paltrow gets a much more conservative headshot. I see what you did there, poster-jockeys! Meanwhile Mickey Rourke appears at the very bottom of the poster, appearing to fart napalm. ???
Despite the obvious fact that this movie will almost certainly be awesome, I can’t help but roll my eyes at this kind of nonsense. The moody solo-character teaser posters did a much better job of hyping folks up for the flick, and I much prefer the purity of Robert Downey Jr. staring grumpily at me over the awkward parsley-in-teeth stylings of this new poster.
Iron Man 2 hits Aussie screens on the 28th of April 2010; UK follows on the 30th, with USA copping a remarkably late 7th May release
I heard Howard got a paycut, and walked, and Cheadle was looking for a good movie to be in since Hotel Rwanda, so was picked up. This is the first I've heard of Sam Rockwell starring though, who will he play?
I heard Howard was unaware he'd been recast until he read it in a magazine or online or something and was understandably annoyed, could've been a pay dispute though. Rockwell's definitely in it, he plays Justin Hammer, but the character's very different from the comics. Also Rockwell was originally considered for the role of Tony Stark before they settled on RJD. There's a very interesting parrallel universe out there where Sam Rockwell is a household name.
The photoshopping on this poster is pretty damn poor. That explosion in particular looks terrible.